Haruharu Wonder Black Rice Bakuchiol Eye Cream 20ml

Haruharu Wonder Black Rice Bakuchiol Eye Cream is a plant-based retinol alternative eye cream with 5,000ppm bakuchiol — delivering anti-aging benefits without the irritation, sensitivity, or side effects of traditional retinol. Fermented black rice extract (2,000ppm) provides antioxidant protection and brightening.

Bakuchiol is clinically proven to deliver retinol-like results — reducing fine lines, boosting collagen, and evening skin tone — without photosensitivity or peeling. Niacinamide brightens dark circles. Sodium hyaluronate hydrates the delicate eye area. Madecassoside (from centella) soothes and repairs. Sunflower seed oil nourishes. Aspergillus ferment (fermented black rice) provides antioxidant protection. Panax ginseng root extract energises. Adenosine firms. Dual-functional formula: wrinkle care + brightening. Vegan and cruelty-free.

Why customers love it

• 5,000ppm bakuchiol — plant retinol alternative without irritation
• 2,000ppm fermented black rice — antioxidant protection and brightening
• Niacinamide — brightens dark circles
• Sodium hyaluronate — hydrates delicate eye area
• Madecassoside — centella-derived soothing and repair
• Adenosine — anti-wrinkle firming
• No photosensitivity — safe for morning and evening use
• Vegan & cruelty-free — unscented formula

Perfect for: fine lines, crow's feet, dark circles, eye area aging, sensitive eye area, retinol alternative, all skin types.

Bakuchiol (5,000ppm) — plant-derived retinol alternative for wrinkle reduction without irritation

Aspergillus Ferment (2,000ppm) — fermented black rice for antioxidant protection

Oryza Sativa (Rice) Extract — black rice brightening

Niacinamide — vitamin B3 for dark circle brightening

Sodium Hyaluronate — hydrating humectant for delicate eye skin

Madecassoside — centella-derived compound for soothing and repair

Helianthus Annuus (Sunflower) Seed Oil — nourishing vitamin E-rich oil

Panax Ginseng Root Extract — energising and revitalising

Adenosine — anti-wrinkle firming

Phyllostachys Pubescens Shoot Bark Extract — bamboo for antioxidant protection

Natto Gum — fermented soybean for hydration

Wheat Amino Acids — skin-conditioning proteins

1. Take a rice-grain-size amount on your ring fingertips.
2. Gently tap the cream onto the under-eye area and eyelids.
3. Pat until fully absorbed — never rub or pull.
4. Use morning and evening.

Pro tip: Bakuchiol is the perfect retinol alternative for the eye area — traditional retinol can be too harsh for the thin, delicate skin around the eyes, causing peeling and irritation. Bakuchiol delivers clinically similar results (fine line reduction, collagen boost, tone evening) without any photosensitivity, so you can safely use it in the morning too. The 5,000ppm concentration is generous for an eye cream. The fermented black rice (aspergillus ferment) provides antioxidants unique to Korean skincare — the fermentation process increases bioavailability of the rice's nutrients. Safe during pregnancy and breastfeeding, unlike retinol. Use your ring finger for application — it has the lightest touch, protecting the delicate eye area.